Cross Border Value Creation

We bring value to our cross-border investees through a series of steps

Step 1: Cross Border Opportunity Assessment

• Evaluate the local need

• Assess the capacity of the company to expand internationally

Step 2: Define Market Entry Strategy

Work with the company’s management team to define the best market entry strategy based on the company’s:

1. Know-How,
2. Size,
3. Financial Resources

Step 3: Implement the Local Presence

Assist the implementation of the local presence:

OPTION A - ESTABLISHING A LOCAL OFFICE OR SUBSIDIARY

• Set up WFOE
• Assist local set up (recruitment, offices, etc)

OPTION B - JOINT VENTURE

• Help to identify a suitable partner
• Assist the negotiation and enhance communication efficiency

OPTION C - EXTERNAL GROWTH OPERATION (M&A)

• Evaluate and approach potential targets
• Assist the negotiation and enhance communication efficiency
• Help select local advisors (legal, financial, strategic, etc)
• Assist the integration post-acquisition

Step 4: Accelerate with TUS Network

• Introduce local customers and business partners by leveraging the TUS innovation ecosystem in China
• Establish local business relationships (upstream and downstream)
• Improve the cross-border operations efficiency
• Lobbying with government bodies

Step 5: Local Business Development

Step 6: Cross Border Value Creation